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Responding to written complaints

We have all been there ourselves. From taking to social media to spending hours on an automated phone waiting queue to writing a formal letter or email. From a parcel that has not been delivered or faulty item to a service outage, we have all contacted a company to complain about a service or product …

Social Media Marketing for Business

Balancing tone, language and visuals with relevant and engaging content to your target audience can be challenging even at the best of times. For just a minute, forget everything you know about your business. Now look at the first ‘touch points’ and platforms where customers first come into contact with you or your business – …

Google Fundamentals of Digital Marketing Course Morgan Mclellan

Google’s Fundamentals of Digital Marketing Free Course

In October 2020 I completed the Google’s Fundamentals of Digital Marketing online course on Google Digital Garage, covering elements of search engine optimisation (SEO), branding, e-commerce, social media strategy and other topics of digital marketing. I would thoroughly recommend this course to any marketing professionals or graduates using social media for business. From an employment …

Football Club Website Design for Grassroots Connected

Football Club Website Design for Grassroots Connected

In my spare time I design websites from scratch using the WordPress CMS, no templates. For my Grassroots Connected project I re-designed the standard template used by the vast majority of grassroots and non-league football clubs using the Grassroots Connected club website platform. With the new design I made life easier for football club webmasters …